Global Online Search Ad Market 2020 Research Forecast 2026

Published On: Dec 2019

Format: PDF

Publisher: QY Research

Pages: 98

Report ID: 365953

In Internet marketing, onlinr search advertising is a method of placing online advertisements on web pages that show results from search engine queries. Through the same search-engine advertising services, ads can also be placed on Web pages with other published content.
Online search advertising market has emerged as a very strong marketing or promotional strategy. As mentioned, the reach is enormous, and it is now easier to reach the target audience. During the initial introductory phase, search was the only format which received very high traction, but with time, organizations moved toward more interactive advertising formats such as display ads, video, and now to mobile advertising. Mobile advertising is one of the fastest growing advertising mediums in this online advertising market and has promising future.
In 2020, the global Online Search Ad market size was xx million US$ and it is expected to reach xx million US$ by the end of 2026, with a CAGR of xx% during 2020-2026.

This report focuses on the global Online Search Ad status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Online Search Ad development in United States, Europe and China.

The key players covered in this study
Amazon.Com, Inc.
Aol, Inc.
Baidu
Facebook
Google
IAC
Linkedin
Microsoft
Twitter
Yahoo

Market segment by Type, the product can be split into
Display Ads
Social Media Ads
Search Engine Marketing (SEM)
Native Advertising
Remarketing/Retargeting
Video Ads
Email Marketing

Market segment by Application, split into
Smartphone
PC

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Online Search Ad status, future forecast, growth opportunity, key market and key players.
To present the Online Search Ad development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Online Search Ad are as follows:
History Year: 2014-2018
Base Year: 2019
Estimated Year: 2019
Forecast Year 2020 to 2026
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Online Search Ad Market Size Growth Rate by Type (2015-2026)
1.4.2 Display Ads
1.4.3 Social Media Ads
1.4.4 Search Engine Marketing (SEM)
1.4.5 Native Advertising
1.4.6 Remarketing/Retargeting
1.4.7 Video Ads
1.4.8 Email Marketing
1.5 Market by Application
1.5.1 Global Online Search Ad Market Share by Application (2015-2026)
1.5.2 Smartphone
1.5.3 PC
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Online Search Ad Market Size
2.2 Online Search Ad Growth Trends by Regions
2.2.1 Online Search Ad Market Size by Regions (2015-2026)
2.2.2 Online Search Ad Market Share by Regions (2015-2020)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Online Search Ad Market Size by Manufacturers
3.1.1 Global Online Search Ad Revenue by Manufacturers (2015-2020)
3.1.2 Global Online Search Ad Revenue Market Share by Manufacturers (2015-2020)
3.1.3 Global Online Search Ad Market Concentration Ratio (CR5 and HHI)
3.2 Online Search Ad Key Players Head office and Area Served
3.3 Key Players Online Search Ad Product/Solution/Service
3.4 Date of Enter into Online Search Ad Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Online Search Ad Market Size by Type (2015-2020)
4.2 Global Online Search Ad Market Size by Application (2015-2020)

5 United States
5.1 United States Online Search Ad Market Size (2015-2020)
5.2 Online Search Ad Key Players in United States
5.3 United States Online Search Ad Market Size by Type
5.4 United States Online Search Ad Market Size by Application

6 Europe
6.1 Europe Online Search Ad Market Size (2015-2020)
6.2 Online Search Ad Key Players in Europe
6.3 Europe Online Search Ad Market Size by Type
6.4 Europe Online Search Ad Market Size by Application

7 China
7.1 China Online Search Ad Market Size (2015-2020)
7.2 Online Search Ad Key Players in China
7.3 China Online Search Ad Market Size by Type
7.4 China Online Search Ad Market Size by Application

8 Japan
8.1 Japan Online Search Ad Market Size (2015-2020)
8.2 Online Search Ad Key Players in Japan
8.3 Japan Online Search Ad Market Size by Type
8.4 Japan Online Search Ad Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Online Search Ad Market Size (2015-2020)
9.2 Online Search Ad Key Players in Southeast Asia
9.3 Southeast Asia Online Search Ad Market Size by Type
9.4 Southeast Asia Online Search Ad Market Size by Application

10 India
10.1 India Online Search Ad Market Size (2015-2020)
10.2 Online Search Ad Key Players in India
10.3 India Online Search Ad Market Size by Type
10.4 India Online Search Ad Market Size by Application

11 Central & South America
11.1 Central & South America Online Search Ad Market Size (2015-2020)
11.2 Online Search Ad Key Players in Central & South America
11.3 Central & South America Online Search Ad Market Size by Type
11.4 Central & South America Online Search Ad Market Size by Application

12 International Players Profiles
12.1 Amazon.Com, Inc.
12.1.1 Amazon.Com, Inc. Company Details
12.1.2 Company Description and Business Overview
12.1.3 Online Search Ad Introduction
12.1.4 Amazon.Com, Inc. Revenue in Online Search Ad Business (2015-2020)
12.1.5 Amazon.Com, Inc. Recent Development
12.2 Aol, Inc.
12.2.1 Aol, Inc. Company Details
12.2.2 Company Description and Business Overview
12.2.3 Online Search Ad Introduction
12.2.4 Aol, Inc. Revenue in Online Search Ad Business (2015-2020)
12.2.5 Aol, Inc. Recent Development
12.3 Baidu
12.3.1 Baidu Company Details
12.3.2 Company Description and Business Overview
12.3.3 Online Search Ad Introduction
12.3.4 Baidu Revenue in Online Search Ad Business (2015-2020)
12.3.5 Baidu Recent Development
12.4 Facebook
12.4.1 Facebook Company Details
12.4.2 Company Description and Business Overview
12.4.3 Online Search Ad Introduction
12.4.4 Facebook Revenue in Online Search Ad Business (2015-2020)
12.4.5 Facebook Recent Development
12.5 Google
12.5.1 Google Company Details
12.5.2 Company Description and Business Overview
12.5.3 Online Search Ad Introduction
12.5.4 Google Revenue in Online Search Ad Business (2015-2020)
12.5.5 Google Recent Development
12.6 IAC
12.6.1 IAC Company Details
12.6.2 Company Description and Business Overview
12.6.3 Online Search Ad Introduction
12.6.4 IAC Revenue in Online Search Ad Business (2015-2020)
12.6.5 IAC Recent Development
12.7 Linkedin
12.7.1 Linkedin Company Details
12.7.2 Company Description and Business Overview
12.7.3 Online Search Ad Introduction
12.7.4 Linkedin Revenue in Online Search Ad Business (2015-2020)
12.7.5 Linkedin Recent Development
12.8 Microsoft
12.8.1 Microsoft Company Details
12.8.2 Company Description and Business Overview
12.8.3 Online Search Ad Introduction
12.8.4 Microsoft Revenue in Online Search Ad Business (2015-2020)
12.8.5 Microsoft Recent Development
12.9 Twitter
12.9.1 Twitter Company Details
12.9.2 Company Description and Business Overview
12.9.3 Online Search Ad Introduction
12.9.4 Twitter Revenue in Online Search Ad Business (2015-2020)
12.9.5 Twitter Recent Development
12.10 Yahoo
12.10.1 Yahoo Company Details
12.10.2 Company Description and Business Overview
12.10.3 Online Search Ad Introduction
12.10.4 Yahoo Revenue in Online Search Ad Business (2015-2020)
12.10.5 Yahoo Recent Development

13 Market Forecast 2020-2026
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2020-2026)
13.10 Market Size Forecast by Application (2020-2026)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details